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Persimmon • 2024 • Commercial

At Home Botox

Before & After

Before Woman sitting in a kitchen window nook using her phone, before and after color grading
After Woman sitting in a kitchen window nook using her phone, before and after color grading
Before Persimmon provider arriving at the client's front door with a treatment case, before and after color grading
After Persimmon provider arriving at the client's front door with a treatment case, before and after color grading
Before Client touching her forehead and laughing with the Persimmon provider, before and after color grading
After Client touching her forehead and laughing with the Persimmon provider, before and after color grading
Before Persimmon provider and client talking in a kitchen, before and after color grading
After Persimmon provider and client talking in a kitchen, before and after color grading
Before Gloved hand marking treatment points on a client's forehead, before and after color grading
After Gloved hand marking treatment points on a client's forehead, before and after color grading

Credits

  • Cam OP and ColoristBeshoy Saad
  • DP and PhotographerMichael Sullivan

Objective

Create a promotional video presenting our at-home Botox project.

About This Project

Persimmon came to Sunlyte Productions for a commercial presenting their at-home beauty treatment: a product category where the visuals have to do the persuading. The film presents the product and the experience with the skin-true look beauty audiences expect from brands they trust.

Beauty commercials live and die on color. The before/after comparison on this page shows the distance between the flat LOG capture and the delivered grade: the polish that separates a product film from a phone video.

Our Approach

The project paired two craftspeople: Michael Sullivan as DP and photographer, and Beshoy Saad as camera operator and colorist. That split kept stills and motion consistent, so the brand walked away with a matching set of assets rather than a film and some afterthought photos.

The grade prioritized accurate, flattering skin tones under controlled lighting (the non-negotiable of beauty work) and a clean product presentation that holds up on both web and social placements.